Entrust, a global leader in trusted identities, payments and data, has announced its pioneering role in the evolution of digital travel experiences. With Entrust solutions helping to power the Eurostar SmartCheck system, the UK Home Office digitised immigration application process, the new UK Electronic Travel Authorization and more, Entrust is leading the implementation of Digital Travel Credentials that are transforming the travel experience.
“Entrust’s participation in the launch of the Eurostar SmartCheck programme marks a significant milestone in the journey to realising more secure and efficient international rail journeys,” said Julia Simpson, President and CEO, World Travel and Tourism Council’s (WTTC). “The implementation of a biometric walkthrough experience, with the very latest technology to digitise the passport, brings to life WTTC’s digital borders. It is a model that can be applied to many modes of international travel, and I hope it will inspire others to adopt innovative solutions to take the hassle out of travel while making it more secure.”
In a rapidly evolving travel industry where travellers demand simpler, faster and more secure solutions, Entrust has taken the lead in transforming pre-boarding check-in processes and seamless border experiences. Leveraging its innovative Identity Verification platform, Entrust has derived Digital Travel Credentials (DTC) which are a digital representation of a traveller’s identity. With the recent launch of the Eurostar SmartCheck programme, Entrust has solidified its position as a global leader in DTC implementation worldwide.
Another notable example of Entrust solutions in use is the UK Home Office’s expansion of its digitised immigration application process, with the launch of the new UK Electronic Travel Authorization (ETA). Eurostar launched its SmartCheck biometric service, in full production since July 2023, and has undergone rigorous testing, demonstrating its efficacy through several thousand trips. Entrust, in collaboration with SmartCheck lead partner, iProov, and using Inverid’s ReadID, has nurtured this programme from its pilot stage in 2022 to its full-scale launch initially for Business Premier and Carte Blanche travellers.
“We are honoured to be advancing the realisation of this Digital Transformation in travel and borders,” added Gordon Wilson, Vice President and Global Lead of Seamless Travel, Entrust. “Entrust’s cutting-edge Identity Verification platform and seamless travel solution approach redefines the travel experience. With consent-based one-to-one facial matching, your face becomes your check-in ticket, boarding pass and passport for border exit or entry, this is the future of the traveller experience.”
Entrust first demonstrated its Seamless Travel solution during the Canadian Chain of Trust pilot programme and in collaboration with the Immigration, Refugees and Citizenship Canada (IRCC), the Canadian Border Services Agency (CBSA) and the Greater Toronto Airport Authority (GTAA). The solution derives the DTC to support the transformation of travel in line with the desired seamless traveller journey defined by the WTTC and aligns with the standards set by the International Civil Aviation Organization (ICAO-TRIP) and the One ID Program goals of the International Air Transport Association (IATA).
